Brand perception
Read OriginalThe author, a software developer, discusses personal brand perception by comparing their use of Garmin, Apple Watch, and Oura fitness trackers. They note an instinctive trust in Garmin's ruggedness for activities like swimming and sleeping, despite other devices having similar water resistance. The article explores whether this is due to brand influence, product design, or personal bias, framed within the context of everyday tech use.
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